Ayush Startup Challenge: Govt takes effort to support entrepreneurship in Ayurveda

Ayush food innovations, Ayush bioinstrumentation, and Ayush IT Solutions are the three entry categories for participating startups.

Ayush Startup Challenge: Govt takes effort to support entrepreneurship in Ayurveda
Photo by Katherine Hanlon / Unsplash
Source- startupindia.gov.in

The Indian government announced a new "Ayush Startup Challenge" to identify, encourage, and support startups at the beginning of this month.

The initiative is launched by the All India Institute of Ayurveda (AIIA), through cooperation with Startup India, in hopes to uncover and encourage innovations and entrepreneurs in the Ayurveda industry, as well as harness the power of modern technology.