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Coca-Cola sponsors India’s first metaverse wedding

Wedding guests received discounts and vouchers from the brand.

Source — coca-colaindia.com

Coca-Cola recently became the official sponsor for India’s first metaverse wedding. This comes as the beverage company aims to focus on its digital presence and marketing.

When guests attending the wedding got close to the Coca-Cola counter they could hear the famous Coke jingle being played and also received discounts and vouchers from the brand as return gifts.

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