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Thums Up becomes the first US$1 billion brand for Coca-Cola

The Coca-Cola Company reported a 17 percent increase in net sales to USD 38.7 billion on Thursday, with organic revenue up 16 percent.

Photo by Aryan Dhiman / Unsplash

Thums Up, a beverage brand owned by Coca-Cola India, has become the company's first US$1 billion brand.

"Our local Thums Up brand became a USD one billion brand in India, driven by focussed marketing and execution plans," said Coca-Cola Company Chairman and CEO James Quincey on Thursday.

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